Press Release

ValueCommerce Launches New Logo, and Corporate Website
~Highlighting its Change and Challenge for the Future~

ValueCommerce Co., Ltd.

ValueCommerce Co., Ltd. (Head office: Minato-ku, Tokyo; Representative Director, President and CEO: Jin
Kagawa; hereinafter, “ValueCommerce”) officially introduced new company logo and corporate website on September 24th, 2014.

ValueCommerce logo

It was 1999 when ValueCommerce launched the first affiliate marketing network in Japan, and
since then, it has been the leader of performance marketing market. The branding change
coincides with this 15th anniversary and underlines its profound will to change and challenge.

The new logo’s motif is based on “VC” which is the abbreviation of ValueCommerce and has been
the company icon and the lively green is chosen for the main color. The green color symbolizes
renewed ValueCommerce. With this new logo, ValueCommerce express its commitment to
continuing change for the better and challenge the new business as well as the existing business
to achieve the goal to be the best performance marketing company representing Japan.

In addition to refreshed logo, new corporate website is launched. The website shows
ValueCommerce with new logo and vision.

On September 24th in 2014, ValueCommerce starts its operation in new office in Roppongi.
ValueCommerce asks for your continued support.

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